A watermark is a logo, image, or text, often transparent and superimposed over digital media. Apply a watermark to:
- Protect proprietary content.
- Brand videos on your channel or across a video series.
- Mark drafts to prevent low fidelity content from being shared or reused without permission.
Add a Watermark
On Windows, you can add a watermark when you export your video to a local file:
- Select Export > Local file.
- In the Export Local File dialog, select Include watermark and click Options.

- In the Watermark Options dialog, click the
folder icon.
- Browse and select an image file (BMP, JPG, JPEG, or PNG) and click Open.
- The Watermark Preview shows how your video will look with the current settings.

- Drag a slider or enter a percentage value to adjust any of the following (see Watermark Tips):
- Scale: Enlarge or reduce the watermark size.
- Opacity: Increase or reduce the watermark transparency.
- X Offset: Adjust the horizontal position of the watermark.
- Y Offset: Adjust the vertical position of the watermark.
- After editing the desired watermark settings, click OK.
- Select the file name, save location, and any other export settings, and click Export.
For additional details about exporting to a local file, see Export & Share Your Video.
Watermark Tips
- Use an image file of any of the following as a watermark:
- Company logo

- Channel or series logo

- Copyright statement

- Website address or text
- For logos or graphics with rounded corners or transparent areas, select an image file format that supports transparency (BMP or PNG).
- Prevent or deter cropping and editing around the watermark. Use text and diagonal lines or a pattern to cover the entire image.
- In the Watermark Options dialog, adjust the settings for the purpose of the watermark:
- To deter unauthorized sharing or reuse: Adjust scale to cover the entire video. Decrease opacity to ensure users can still view the video through the watermark.

- To add a watermark as a brand logo: Set opacity to 100% to maintain the original colors. Adjust the scale, x offset, and y offset to position the logo in a corner of the video where it does not block content.
Note: Videos exported in the free version of Camtasia automatically include a Camtasia watermark. You must purchase Camtasia Essentials, Create, or Pro to export videos without this watermark.

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